Our Social Responsibility
The Heartbeat of VIVE
True luxury doesn't start with shiny surfaces, but where a heart beats for others.
VIVE isn't just a brand. VIVE is an attitude. More than two decades ago, Romeo Maggi decided to use his success not just for himself, but for those without a voice: our children. From this conviction, the Foundation for Children in Switzerland (kinderstiftung.info) was born—a beacon of hope for children in need.
Today, VIVE travels the world, and our sense of responsibility travels with us.
Wherever we grow, our desire to do good grows too. We combine entrepreneurial success with a profound human mission: because true luxury only exists when it's shared. What began in Switzerland doesn't end at its borders.
We carry our commitment into every partner country and support national institutions there that give children protection, a future, and dignity.